小猪视频

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新闻与观点

财报解读 | 排名攀升利润大涨,新华文轩靠什么?

2020-04-07 13:55:15

小猪视频3yue31ri,xinhuawenxuan(xiacheng“wenxuan”)duiwaifabule2019nianniandubaogao(xiacheng“nianbao”)。congshujulaikan,wenxuanzhengtijingyingyejiyanxuleguoqujiniandelianghaotaishi,shixianlewenbuzengzhang。

小猪视频nianbaoxianshi,baogaoqineiwenxuanshixianyingyeshouru88.42yiyuan,tongbizengzhang8.01%;shixianguishuyushangshigongsigudongdejinglirun11.39yiyuan,tongbizengzhang22.19%;jibenmeigushouyi0.92yuan,nixianggudongmei10gupaifaxianjinguli3yuan(hanshui);zaituxianzhuyeshuipingdeguishuyushangshigongsigudongdekouchufeijingchangxingsunyidejinglirunyixiang,wenxuanshixian10.52yiyuan,tongbizengzhang21.23%,zaiyifabunianbaodeshuqizhongminglieqianmao。

小猪视频zi2016nianyilai,zaixinhuawenxuanchubanchuanmeigufenyouxiangongsidongshizhanghezhiyongdelvlingxia,wenxuanchubanyewusannianshixianlesandakuayue,jiezhiqunianshangbannian,wenxuanchubanlirunyida1.1yiyuan,yijuniuzhuanle2015nianqixiaduojiashekuisundejumian,bingshuaxinlesichuanchubandelishijilu。

小猪视频“hezhiyongshenshangfuyouchubanrendeqinghuaiheduiwenhuadezhuiqiu,yeyouchubanshiyeguanlidenengli。tadailingxinhuawenxuanzaijinxienianqudelexianzhudechengji,dazaodeyixiliepingtai、zhanhuihechanpinzaiquanguodouchanshenglebusudeyingxiang。”zai1yue9ribeijingjuxingde2019shuyeniandupingxuanbanjiangdianlishang,yuanguojiaxinwenchubanzongshushuzhang、zhongguochubanxiehuilishizhangliubinjiezaixianchangduizhanhuo2019shuyeniandupingxuan·nianduchubanrendajiangdehezhiyongrushipingjia。

小猪视频zuoweishuyeniandupingxuan14jieyilaiweiyiliangcizhanhuonianduchubanrenjiangxiangdehuojiangzhe,hezhiyongduiyuwenxuandeweilaifazhanyouzhegengjiazhangyuandekaoliang。“xiangbiyuzheijinianwenxuanqudedeyixiexianxingdechengji,wogengkanzhongdeshiwenxuanyinxingdeyixiebianhua,zheiduiwenxuanweilaideyiyigengjiazhongda。chuleguanniandezhuanbian、liniandejinbu,gengduodeshiwenxuanshangshangxiaxiadounengganshoudaodeyizhongxinxinheduiweilaiguangmingqianjingdekewang。womenxiangxin,youlezheiyangdexinxinhekewang,wenxuanchubanjiangjixuzouzaiyitiaozhengquededadaoshang,xiangzhequanguoyiliuchubanchuanmeiqiyemaijin。”hezhiyongshuo。

 

业绩、排名双攀升

shujushizuihaodezhengming。

nianbaoxianshi,2019nian,wenxuanxiaoshouhelirunjixushixiangaosuzengzhang。qizhongyibantushuxiaoshoumayang26.99yiyuan,xiaoshoushouru8.88yiyuan,tongbizengzhang12.96%;maolilvwei34.83%,tongbizengzhangle1.62 gebaifendian;

shichangfangmiandebiaoxiantongyangliangyan,2019nian,xinhuawenxuanzaiquanguotushulingshoushichangmayangzhanyoulvdadao2.09%,chuanglishixingao,qipaimingweiquanguochubanchuanmeijituandi7wei,tongbishangsheng6geweici,shichangpaimingzengsuji2016nian、2017nianhouzhonghuiquanguodiyi。yucitongshi,2019nianwenxuandazhongchubanxiaolvda2.16,paimingquanguodi1wei,shiquanguojinyoudejituanchubanxiaolvchaoguo2.0dejituan。

chanpinfangmian,2019nianwenxuanxinshupinzhong3132 zhong,tongbijianshao223zhong,danchubanchangxiaotushupinzhongshuquetongbizengzhangxunmeng,xiaoshou2wanceyishangdetushudadao292zhong,tongbizengzhang51%,xiaoshou50wanceyishangdetushubi2018nianduochu20zhong,tixianlewenxuandazaochangxiaopinnenglidexianzhuzengqiang。qizhong,《mixiaoquannaojinjizhuanwan-naolitiaozhansai》nianxiaoliangchaoguo120wance,leijixiaoshouchaoguo230wance。

yixilieliangyanchengjidequde,yuwenxuanjinnianlaijiangchubantishengweigongsizhanlvexinghexinyewudejucuofenbukai,hezhiyongzhengshizheiyiguanjianzhanlvedeshejizhe。2016nianyilai,tacongziyuanpeizhi、zhengcefuchidengzhuduofangmianzuochulezhiduxingdeanpai,chedigaibianleguoquchubanzaiwenxuanchanyebujuzhongdebianyuanhuazhuangtai。“weilejiejueduichubansheziyuantourubuzudewenti,womenquanlituijinfanbuchubangongzuo,yifangmianweichubanzhurufazhanjixudezijin,xianhouwancheng7jiachubanshedezengzi,zengzizongjinechaoguo3.7yiyuan,chengweisichuanchubanshenzhiquanguochubanjiejuewujinyoudedashoubi。lingyifangmian,chongfenfahuiwenxuanquanchanyeliandezhengtiyoushi,zhichichubanfazhan。”

 

把资源重心放在出版社上

小猪视频fazhanchubanguangyoudingcengshejihaibugou,bixubachubanshedezuoyongchongfenfahuichulai。zaihezhiyongkanlai,“zhenxingsichuanchuban”yaoyizuoshizuoqiangchubansheweizhongxin。“womenduichubansheshixianjianzhengfangquan,jiangxuantijuecequan、qudaoxuanzequan、duiwaihezuoquan、renshirenmianquan、zichanchuzhiquandengzhuyaojingyingquanxiafangjichubanshe。jituanzezhuyaozhuadaoxiangguanli、chubanfuwu,weichubanshedefazhanchuangzaoyoulitiaojian。”hezhiyongshuo。

小猪视频bachubanshedefazhanbaizaizhongxinweizhi,zhishijiejuelechubanshedediweiwenti,chubanshenengbunengfazhanqilai,haixuyaocaiqucuoshijifaqifazhanqianli。2016niankaishi,hezhiyongzhuchizaiwenxuangechubanjigoutuixing“saimajizhi”。“budanchunyiguimolunyingxiong,ershizaiquebaogejiachubanshepaode‘wen’deqiantixia,gengjiakanzhonggejiashedezengzhangbili,yicituidongchubanshefahuichuzijidenengdongxing。”

小猪视频weilerang“saima”jizhiluodi,wenxuanyinruleshichanghuadepingjiafangshi,dingqikaizhanjingyingfenxi,jinxingyejipaiming。zaimeijiduzhaokaidechubanjingyinggongzuohuishang,jianggeshejingyingzhibiaoxishuliechu,shuoshuju、kanpaiwei,tongguozijiyuzijibi,zijiyushengwaitongleimubiaochubanshebi,zaiwenxuanneibuxingchenglenizhuiwogandelianghaojumian,chubansheyejiucishixianlekuaisufazhan。2015nian,sichuanpaimingzuikaoqiandesichuanshaoerchubansheyejinpaimingquanguo151wei,rujin,wenxuangechubanshezaidazhongshichangpaimingjunyouxianzhutisheng,shaoershezai2018nianpaimingquanguodi32weidejichushangzaijin12wei,jinruquanguotop20。tiandichubansheyecong2018niandedi51weitishengzhidi46wei。

zai“saima”jizhidetuidongxia,2019nianwenxuanjingpinlizuodiechu,zhanhuoyixiliezhongyaojiangxiang,qizhong《tanmichuanjubianlian》deng4zhongtushuronghuodiqijiezhonghuayouxiuchubanwujiang,《zhongguodepinge》dengtushuronghuodi18jieshuchubanyinjinbanyouxiutushudeng。zaichubanxiangmufangmian,《zhongguochuancaishi》deng9zhongtushuruxuan2019nianduguojiachubanjijinxiangmu,《zangzubaibujingdianminjiangushi(disanji)》deng4zhongtushuruxuan2019nianminzuwenzichubanzhuanxiangzijinzizhuxiangmu,《zangzumeishushi》deng7zhongtushuruxuan“shisanwu”guojiazhongdiantushu、yinxiang、dianzichubanwuchubanguihuazengbuxiangmu……quanniangongyou33zhongtushuruxuangeleiguojiajixiangmu。

 

迈向下一个十年

chuleweiduzhetigonghaoshu,2019nianwenxuanzaihezhiyongdedailingxiahaiganleyijiandashi,linjinniandi,shoujietianfushuzhanchenggongkaimu,chengdoudenglailejiuweide、shuyuzijideshuzhan。

shishishang,zaozai1992nian,sichuanjiucengjubanguoquanguoxing“sichuanshushi”tushuzhanxiaohui,dancihouweinengyanxu。cicitianfushuzhankaimusitiannei,110yuwanrencideduzhetajinhuichang,xianchangtushuxiaoshoumayangda2992wanyuan,laiziquanguode29jiachubanjituan、jin300jiadantichubanshehuanjuyitang,weibashurenmindailaileyichangwenhuashengyan。

小猪视频chuzhuhuichangwai,shuzhanhaizaisichuanquanshenggeshi(zhou)qudeshudian、tushuguan、xuexiaodengxiangguanchangsuo,shelile200yugefenhuichang,gongweisichuanduzhehechengdoushimindailai500yuchangjingcaideyueduhuodong,jiangyouzhidemingjiamingshijihuodongziyuandaijinxiangcun、xiaoyuan、geminglaoquhepinkunshanqu,zhenzhengbaquanminyuedugongzuozuodaoleshichu。

“zhenxingchubanzheisannian,zhishisichuanchubanfazhanshishangduanzandeshunjian,suizhidemingji,haiyuanbuzhidejiaoao。”hezhiyongjingchanggaojietongrenmen,zhenxingchubanshiyichangzhangpao,haiyuanmeiyoudaozhongdian。

小猪视频“weilai,zaifazhanfangshishang,womenyaojixujianchijingzhunchuban、jingxichuban、jingpinchubande‘sanjing’chubanlinian,zhuanbianshangguimo、zengpinzhongdecufangfazhanmoshi,gaibianchubanshe“jiandaolanlizidoushicai”de“xiaonongshi”zuofa,tuchuchubantese,jianchiyoushichuban,shixianwenxuanchubandegaozhiliangfazhan。yaozhelidazaowenxuanchubanzhimingpinpai,xuanzhunchubanfangxiang,cong‘xiaozhongshichang’zuo‘dazhongchuban’,yipinpaiyinlingwenxuanchubandegaozhiliangfazhanzhilu。”hezhiyongzhichu。

小猪视频yucitongshi,zhuanxingjiangshiwenxuanweilaishinianfazhandeguanjianci。“zuoweiyijiazonghexingdechubanchuanmeijituan,womenshouxianyaozaiqudaolingyudapoguoqudanyidemianxiangduzhedemoshi,xiang2c+2bdeyewumoshizhuanxing,chulezhijieweiduzhetigongfuwuwai,tongguoxingyegongyingliantixidejianshelaijiaqiangduixingyejigoudefuwu。lingwaineirongfangmian,wenxuanjiangjixushenrubujucongzhizhitushuxiangzhizhitushu+shuzitushudezhuanxing,jinyibushenrutuidongronghefazhan。womenxiangxin,zaiquantiwenxuanrendegongtongnulixia,wenxuanchubanyidingyouyigeguangmingdeweilai。”hezhiyongshuo。

 

laiyuan:chubanrenzazhi  

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小猪视频dizhi:sichuanshengchengdoushijinniuqurongbeishangmaodadaowenxuanlu6hao